Console Wars - BOOKS.HCCP.ORG

Hardcover, 576 pages

English language

Published May 13, 2014 by It Books.

ISBN:: 9780062276698

(1 review)

Following the success of The Accidental Billionaires and Moneyball comes Console Wars—a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry.

In 1990, Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.

The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from …

Following the success of The Accidental Billionaires and Moneyball comes Console Wars—a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry.

In 1990, Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.

The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan.

Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It's the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

4 editions

technicat@bookwyrm.social reviewed Console Wars by Blake J. Harris

The story continues...

4 stars

The most entertaining part of Blake J. Harris’s Console Wars is the forward by Seth Rogen and Evan Goldberg. That isn’t a knock on the book — the forward is just really entertaining banter. The rest of the book is entertaining, too, and it should be, considering the subject matter: the video game industry, in particular the head-to-head battle between Nintendo and Sega during the SNES and Genesis years.

However, the story feels incomplete, as it ends with Tom Kalinske’s departure as the head of Sega of America (and it begins with his hiring there, so the book could have been more boringly but precisely titled Tom Kalinske’s Time at Sega), so it doesn’t cover anything after the Sega Genesis, including their last console hurrah the Dreamcast (the one Sega machine I owned), or what they’re doing now (I have some curiosity on the subject as I worked for a …

The most entertaining part of Blake J. Harris’s Console Wars is the forward by Seth Rogen and Evan Goldberg. That isn’t a knock on the book — the forward is just really entertaining banter. The rest of the book is entertaining, too, and it should be, considering the subject matter: the video game industry, in particular the head-to-head battle between Nintendo and Sega during the SNES and Genesis years.

However, the story feels incomplete, as it ends with Tom Kalinske’s departure as the head of Sega of America (and it begins with his hiring there, so the book could have been more boringly but precisely titled Tom Kalinske’s Time at Sega), so it doesn’t cover anything after the Sega Genesis, including their last console hurrah the Dreamcast (the one Sega machine I owned), or what they’re doing now (I have some curiosity on the subject as I worked for a game studio several years ago that was acquired by Sega).

And the book reads like a made-for-movie or made-for-TV script, with dialogue that sometimes feels contrived (there is a disclaimer in the beginning that the conversations are reconstructed) and so over-the-top prose. There is also the tendency, common among male writers of tech books and pulp thrillers, to describe women in terms of physical attractiveness and men in Norse god ranking, e.g. women are “brunette” and “doe-eyed”, while men are “steely-eyed” and hair is not mentioned except when it’s absent. But if you’re at all interested in the video game industry, this is an informative and engaging read.